RuPay Cards

A domestic brand of cards

RuPay Cards

RuPay is an Indian domestic card scheme conceived and launched by National Payments Corporation of India (NPCI). Its mission is to fulfil the Reserve Bank of India’s vision of having a domestic, open loop and multilateral system of payments in India. RuPay works to enable electronic payment at all Indian banks and financial institutions. RuPay hopes to give banks new opportunities to operate in the card payments domain of India. Such domestic cards can help in customer education and propagate a gradual shift from cash to plastic money as these cards can be used at ATMs, POS and e-commerce platforms. Finacus provides the banks with an end to end solution for issuing RuPay cards. The program encompasses the entire life-cycle process starting from customer registration to back office card issuance and functionality.

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